Muse the Label was established in 2016, although it has been a project many years in the making.

A mother and daughter duo, Christine & Sarah Kourim, built Muse on a love for fabrics and form, designing for everyday wear, dedicated to the appreciation of effortless style and comfort. 

With a view for a slower and more sustainable outlook we create most of piece from our studio in Melbourne, with help from local makers all within 15kms of our studio space. Every detail, fibre and stitch is considered as we strive to make pieces that will become wardrobe favourites. 

We hope you will love wearing them as much as we have loved making them.



All made-to-order pieces are created out of the Muse studio in Melbourne. We work with local seamstress' and pattern-makers all within 15km of our studio.



Muse offers small releases as they are ready.  We find a slower more thoughtful way of working helps us create special limited edition pieces that can be worn many seasons to come